MapsPeople and Forward Advantage Join Forces to Enrich Hospital Experience

MapsPeople announces its strategic partnership with US based Forward Advantage, Inc. Specializing in healthcare IT for over 25 years, Forward Advantage delivers innovative solutions to hospitals that improve clinical workflows and patient outcomes. As part of a newly developed mobile app platform focused on patient experience, Forward Advantage is integrating MapsPeople's dynamic mapping platform, MapsIndoors, for mapping and wayfinding purposes

"Our focus has always been around getting the right information to the right people, at the right time, to improve patient care. As hospitals have an increasing need to improve patient experience, we have expanded our solutions and expertise in integrations to offer a patient-facing mobile app that improves a patient's experience with their health system. Navigation to and around a facility is a critical component in providing a better experience, which is why we chose MapsIndoors to power the wayfinding feature of our mobile app," comments Chris Roggenstein, President & CEO at Forward Advantage and adds: "The flexibility and feature set of MapsIndoors allows our hospital customers to implement a solution that will help them achieve their patient engagement goals - whether it's a basic indoor smart map solution, full navigation from home to appointment, or a more robust beacon-based wayfinding and asset tracking solution".

By integrating MapsIndoors into Forward Advantage's application, it will facilitate an enriched and stress-free experience for patients and visitors at healthcare institutions. MapsIndoors is a dynamic mapping platform that, among other features, empowers users with precise and accurate wayfinding in large and complex building structures - such as hospitals. The strategic partnership between Forward Advantage and MapsPeople offers hospitals a more comprehensive solution to improve patient experience with their health system. "Digital mapping can make finding your way around complex hospital infrastructures easier and also help appointments running on schedule," says Michael Gram, CEO at MapsPeople. "It's a great use case, and we're proud to work together with a well-established healthcare partner and deliver MapsIndoors to enrich the patient experience in hospitals," Michael Gram adds.

The Forward Advantage mobile app platform also integrates with EHR patient portals, health libraries and other third party patient engagement applications to deliver a single hospital-branded mobile app for patients to seamlessly access information around their care. 

Forward Advantage will be exhibiting at the upcoming HIMSS Global Health Conference & Exhibition at Booth #3220 and will be giving demos of MapsIndoors.

Download press release (pdf) >


About MapsPeople: MapsPeople is the world-leading provider of mapping and navigation. The company specializes in developing and implementing the dynamic mapping platform MapsIndoors, that allows people to effortlessly navigate large and complex buildings and optimizes the exploitation of buildings via integrations with clients' IT-systems. MapsPeople has a presence in 40 different countries and works with industry leaders in a number of verticals.

Michael Gram
CEO, MapsPeople

About Forward Advantage: Since 1993, Forward Advantage has provided innovative and cost-effective solutions for healthcare organizations. With more than 1200 customers, the company uses its deep expertise to address a wide range of healthcare challenges by listening to its customers and collaborating with them on solutions that improve the healthcare experience with better access to information. Examples include automated and intelligent report distribution, streamlined identity and access management, migrating and archiving legacy data, interoperability solutions connecting hospitals and physicians, and most recently, patient experience. More information on Forward Advantage can be found at

Audrey Brislin
VP Marketing & Product, Forward Advantage